Feb
26
Andreas Whittam Smith: right and wrong on press self-regulation reform
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Andreas Whittam Smith would not welcome my views on his article about the reform of press self-regulation. He has already dismissed the views of anyone who isn’t a newspaper editor as a ‘stray passer-by’ with “little to contribute”. However, his article in the Independent isn’t totally wrong.
He believes that newspapers “have weakened self-regulation by under-resourcing it”. Like the select committee and Nick Davies, Whittam Smith is critical of the lack of involvement of ordinary journalists in the Press Complaints Commission. Mr Whittam Smith also believes that the PCC’s remedy is not used correctly. He takes aim at the prominence of adjudications:
“To make an editor print an apology in exactly the same position and with exactly the same weight as the offending article would, I know from how I used to feel when the subject came up, cause almost unbearable anguish. The humiliation of it!”
But Whittam Smith is misleading on some aspects of reform of press self-regulation. He opposes fines, which is a reasonable position, but marshalls misleading language for his argument. Whittam Smith writes that “with money at risk, newspapers would want to be represented by lawyers at hearings”. This is undoubtedly true but obscures the fact newspaper’s legal teams already deal with the PCC.
Whittam Smith believes that fines would be unfair because some newspapers are wealthy and some are less so. But if you don’t pay for a TV licence the fine is not altered according to your personal wealth. The Media Standards Trust argues for a different principle: that the fine should be different according to the seriousness of the offence, rather than the wealth of the offender.
He also argues that fines would require statutory regulation because some newspapers would refuse to pay. That’s not the case. As the Media Standards Trust’s submission to the PCC’s governance review made clear, there are other bodies which fine their members without statutory backing. The newspaper would be bound by the terms of the contract of membership to pay the fine. If they refuse, they have breached that contract. They would always be free, though, to leave the PCC. But that’s the essence of self-regulation.
Andreas Whittam Smith is wrong on two fundamental issues. Firstly, he sees the principle of self-regulation as analgous to a City private members club, where the incentive is that one is reluctant to be dismissed. That hasn’t worked for the City and that’s not sufficient incentive for the modern newspaper industry that’s competing for readers globally and is facing economic pressures from amateur journalism. Self-regulation must become a badge of honour, a competitive edge; a set of standards which gives readers (the customer) something to know that they can value what they read.
Secondly, he writes of the relationship of a newspaper with its readers as follows:
“Newspaper editors don’t have a lot of time for what lay people may think of their methods”
If he is right, perhaps Mr Whittam Smith has highlighted why newspaper readership has collapsed and newspaper groups aren’t confident that if they charged for their work anyone would pay. Perhaps newspapers need to be run by people who care more about their customers, what their customers think of their product and can make a persuasive case for claiming special privileges for their work.
Related posts:
- Why reform of press self-regulation is harder than it looks
- PCC adjudication against Scottish News of the World inconsistent and a threat to press freedom
- Well done, Press Complaints Commission
- Press Complaints Commission’s farcical investigation of Keith Vaz affair
- Paul Dacre must speak out over phone hacking